The Charleston Food and Wine Festival is one of the greatest festivals and most unique festa in all of South Carolina
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Charleston Food and Wine Festival, March SC events
Check out the Charleston Food and Wine festival annually in March. One of the largest food festivals in the nation!
Top events at the Charleston Food and Wine
Top reasons Charleston Food and Wine Festival SHOULDNT be missed
- Friendly Folks
- Good eats
Charleston Food and Wine Festival history
Address of Charleston Food and Wine Festival
If you’d like to attend the festival, here’s all the information you’ll need for this great event.
P.O. BOX 22823
Charleston, South Carolina
The Charleston Food and Wine Festival has a rich history in Charleston and is one of the most amazing fiesta in South Carolina. You can’t miss out on the festival that is going to break all the rules this year in one of the most anticipated festivals the state has seen in years.
To visit their official site, please visit them at http://charlestonwineandfood.com/contact/
History of the festival
toast savor relish celebrate experience the decade. 2014 FESTIVAL ANNUAL REPORT ® A non-profit charitable organization
2014 ANNUAL REPORT $305K has been donated to area charities and scholarships since the Festival’s inception in 2006. Each year #CHSWFF gives back through culinary-related scholarship programs at the Art Institute of Charleston, the Culinary Institute of Charleston and the College of Charleston. 2014 ANNUAL REPORT 1 CHARLESTONWINEANDFOOD.COM FESTIVAL 101 The BB&T Charleston Wine + Food Festival® is a non-profit organization that celebrates the renowned food culture of Charleston, SC during a five-day event the first weekend of every March. With a local food culture rich in tradition, James Beard Award-winning chefs, and the best city to visit in the world (according to Condé Nast Traveler’s 2013 Readers’ Choice Awards), the Festival infuses home-grown flavor with top chefs, winemakers, authors, storytellers and food enthusiasts. March 4-8, 2015 experience the decade
FEATURED GUESTS The caliber of guest chefs, beverage professionals and authors featured at the Festival each year is outstanding. Top-ranked chefs have included: Hugh Acheson, Michael Anthony, John Besh, Daniel Boulud, Marco Canora, Andrew Carmellini, David Chang, Tom Colicchio, Bobby Flay, Mark Ladner, Daniel Patterson, Ben Shewry, Frank Stitt and Marc Vetri. Noted winemakers and beverage professionals such as Jean-Bernard Delmas, Laurent Drouhin, Merry Edwards, Evan Goldstein, Rajat Parr, Andrea Immer Robinson, Doug Shafer, Diane Flynt and Bobby Stuckey have also participated. In addition, national media and authors including R.W. Apple Jr., Jennifer Cole, John T. Edge, Barbara Fairchild, Gabrielle Hamilton, April Bloomfield, Andrew Knowlton, Matt Lee and Ted Lee, Hunter Lewis, Sara Moulton, Ruth Reichl and Christina Tosi have been featured. For a complete list of past guest participants, visit charlestonwineandfood.com OUR MISSION A celebration of Charleston’s culinary excellence and renowned culture, which benefits scholarship programs for the culinary and hospitality workplace. 2014 ANNUAL REPORT 1 CHARLESTONWINEANDFOOD.COM The Festival has steadily contributed to our local economy.
In 2014, our total contribution to the Charleston-area economy was $9,800,000 Since its founding in 2006, the Festival has generated an overall economic impact totaling over $31 million. The Festival also creates hundreds of jobs, spends 90 percent of its budget locally and does the most recycling of any festival in Charleston. The Festival’s Culinary Community Partner for 2014 was GrowFood Carolina, an important food hub in downtown Charleston that connects area farmers with local retailers and restaurants. CHARLESTONWINEANDFOOD.COM 2 2014 ANNUAL REPORT The Festival welcomed over 21,500 to more than 100 events throughout the weekend. of non-local guests had never 11% been to Charleston 86% plan to return 51% of guests have a college education and graduate studies 52 average age of non-local Festival attendees 49 locals $934.00 average total spending per outof-town guest (up from $877 in 2013) 90% of the Festival’s $2 million operating budget spent locally $723.00 locals (up from $597 in 2013) 72% household incomes $100K+ 68% of non-local guests stayed in paid hotel accommodations for an average of 5 nights approximate number of Festival 64% visitors from the Charleston tri-county area 36% non-local Most non-local guests came from areas including: Atlanta GA Charlotte NC Jacksonville FL New York City NY Washington DC Festival guests joined from 41 states, 4 Canadian Provinces (Alberta, British Columbia, Nova Scotia and Ontario), the Caribbean Islands, Puerto Rico and the US Virgin Islands, European visitors from Denmark, Belgium and England – and as far away as New South Wales, Australia Study conducted by the College of Charleston’s Office of Tourism Analysis. $689K Total taxes raised for local and state (a significant increase from $552K in 2013) BY THE NUMBERS CHARLESTONWINEANDFOOD.COM 2 2014 ANNUAL REPORT $305K amount raised for area charities and scholarships since inception2014 ANNUAL REPORT 3 CHARLESTONWINEANDFOOD.COM CHARLESTONWINEANDFOOD.COM 4 2014 ANNUAL REPORT PROGRAM Distributed widely to our target audience through direct mail and newsstands in February 2015, as well as on-site at the Culinary Village in Marion Square throughout the weekend. Includes details on events, maps and guides for the entire Festival weekend. (40,000+ impressions) POSTER The Festival commissions the Official Poster, featuring original artwork by a local artist, to promote the Festival by being displayed in businesses throughout the Charleston area including participating restaurants and hotels as well as key Festival sponsors. (40,000+ impressions) TICKET BROCHURE The full-color, multi-page ticket brochure promotes select events taking place during the Festival along with highlights from the list of guest and local chefs, authors, media and beverage professionals participating in this year’s Festival. (25,000+ impressions) POSTCARDS Full-color postcards for initiatives including ticket promotions and ticket on-sale date are sent to targeted lists including previous Festival guests, out-of-town ticket holders, James Beard Foundation and Southern Foodways Alliance membership lists, and guests in key target markets. (25,000+ impressions) WEBSITE The Festival website received 490,693 page views and 85,000 unique visitors from across the country from September 2013 – March 2014. An updated website will re-launch in Fall 2014 with the 2015 Festival event schedule, sponsors, participating local and guest chefs, authors, beverage professionals, and more. E-NEWSLETTERS Monthly e-newsletters are sent to subscribers with the latest news on Festival events, charitable efforts, guest and local participants, event schedule updates and additions, promotions, discounts and more. (15,000+ impressions) APP The native app organizes all of the elements of the Festival from events to participants, Culinary Village areas and vendors, and recommended venues throughout Charleston. With over 1,500 users in our inaugural year enjoying links to sponsors and their messages, the complimentary app was highly rated in our post-Festival survey and will be a key asset for 2015 Festival goers. (Impressions: 67,300+) SOCIAL MEDIA #CHSWFF social media boasts over 22,000 natural followers across key outlets including Facebook, Twitter, Instagram, Foursquare and Pinterest. Our audience is on-line, engaged, affluent and well-connected. Through dynamic content, imagery, videos, and promotions, we share news about Charleston, the culinary community, and our sponsors that engage and delight. (Impressions: 4,500,000+) ADVERTISING The Festival advertised in the following outlets for 2014: Southern Living Magazine Atlanta Magazine Charleston magazine Charleston City Paper Charlotte Observer Chicago Magazine Every Day with Rachael Ray The Post & Courier The Local Palate MEDIA COVERAGE The 2014 Festival was featured in 180+ media outlets, including: Wall Street Journal USA Today Atlanta Journal-Constitution Huffington Post Zagat.com Eater.com The Festival generated over 115 million media impressions through editorial coverage for the 2014 year in addition to impressions from advertising, out-of-home, direct mail campaigns, marketing promotions, social media and other initiatives. Marketing efforts target consumers interested in food, beverage, and travel and have a reach encompassing all 50 states as well as Canada and the United Kingdom. MARKETING2014 ANNUAL REPORT 3 CHARLESTONWINEANDFOOD.COM CHARLESTONWINEANDFOOD.COM 4 2014 ANNUAL REPORT STAFF Gillian Zettler Executive Director Cathryn Davis Zommer Director of Communications Zach Norris Creative Director Austin Nelson Development Manager Erin Connelly Events Manager Kristen Blackmon Administrative and Special Projects Coordinator BOARD EXECUTIVE COMMITTEE John A. Wallace, Jr. Chair Randall Goldman Vice Chair Melonie Hammond-Trace Treasurer Richard Jerue Immediate Past Chair MEMBERS Randy Byerly Patrick Emerson Laura Hewitt Helen Hill Frank McMahon Steve Palmer Michael Saboe Dillon Snider Melinda Allen Carolyn Bishop-McLeod E. Boineau & Company Steve + Milvia Burns Marc Chardon Christian + Jennifer Clark Melissa Clegg Ann D. Fitts Tim + Kelly Greene Melonie Hammond-Trace Donnette Hansen Mr. + Mrs. William Hewitt Chip Hoover Nancye Starnes + David Hughes Richard Jerue Jim + Bettie Keyes Lisa + Glenn Kline Ms. Peggy Lewis Annette Lombardi Mr. + Mrs. Robert Maguire Weesie + Tradd Newton Stuart + Robin Reeves Marcia + Denny Seremet Mr. + Mrs. Martin & Kelly Skelly Andi Volpe Mr. + Mrs. John A. Wallace, Jr. Rick Widman + Linn Lesesne THE TEAM FRIENDSFor more information please contact: firstname.lastname@example.org PO BOX 22823 CHARLESTON, SC 29413 CHARLESTONWINEANDFOOD.COM experience the decade: March 4-8, 2015